Meet Penny. Your brokerage's transaction coordinator, on every deal, 24/7.

Penny reads the contract, tracks every deadline, chases the paperwork, drafts the emails, and keeps your brokerage compliant. She works over WhatsApp and text, so your agents just message her like they'd message a teammate.

See how it works
No new app to install Human approves anything client-facing One Penny per brokerage
Penny
Penny
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Between contract and close

Every deal carries a stack of coordination work.

Deadlines to track, documents to chase, parties to keep in the loop, and any one of them can hold up a closing.

Deadlines are easy to lose track of

Inspection periods, financing contingencies, and EMD due dates live in too many places, and a missed one can hold up a closing.

Compliance tends to surface late

Missing documents often come to light at closing, when there's little time left to sort them out.

Coordinators are hard to scale

A good transaction coordinator is expensive, and even a great one can't be on call the moment every deal moves.

Penny handles all of it, on every deal, without adding headcount.

How it works

Up and running in three steps

No migration, no new software for your agents to learn.

1

Connect your brokerage

A quick onboarding sets your state, your compliance rules, and your brand voice. Add your agents and you're live.

2

Agents message Penny

Over WhatsApp or text, agents send Penny the contract and ask her anything about their deals. No new app to learn.

3

Penny runs the back office

She extracts the contract, builds the deadline calendar and compliance checklist, drafts and routes emails, books showings, and keeps you in the loop. You approve anything client-facing.

What Penny does

A whole transaction-coordination team, in one assistant

Every capability included. No tiers, no feature-gating.

On your terms

As hands-off as you want her to be.

You decide, task by task, what Penny handles on her own and what waits for your okay. Start cautious, then hand over more as you learn to trust her.

Ask me first
Just handle it
Send deadline reminders
Chase missing paperwork
Draft emails and replies
Propose showing times
Keep the pipeline updated
Introduce herself as TC via email

Compliance review is the one thing she can never run on her own. Penny surfaces the findings, a person always makes the call, and no dial setting changes that.

A day with Penny

She turns every answer into the next move.

Penny
Penny
online now
Who it's for

Built for the broker. Loved by the agent.

For brokerage owners

Fewer surprises, more visibility

  • Every deal coordinated to the same standard
  • Compliance issues surfaced early, while there's time to fix them
  • Real-time pipeline, production, and compliance health
  • Scale without hiring more coordinators
For agents

More selling, less paperwork

  • An assistant available the moment a deal moves, day or night
  • No data entry. Send the contract, Penny does the rest
  • Works over WhatsApp and text. Voice memos welcome
  • She tells you what to tackle first
Built to be trusted

Safety is built into how she works.

Your data stays yours

Scoped to your brokerage and never shared across brokerages.

A human always confirms

Every client-facing email, document, and booking waits for a person's okay before it sends.

The broker owns compliance

Penny surfaces findings. Compliance review never runs unattended, and never approves on its own.

Defers to licensed pros

Penny states the facts on your deal and points you to a licensed attorney, CPA, or broker for legal, tax, or financial advice.

Simple pricing

One plan. Every feature. Priced per seat.

No tiers, no feature-gating. A small base plus a per-agent seat.

Penny for brokerages
$X base + $Y / seat / mo
Exact pricing shared on your demo call.
  • Every feature included, for every agent
  • WhatsApp, text, and web chat
  • Broker review queue and reporting
  • Onboarding and support

Questions

The things brokers ask first

Give every deal a coordinator.

On every deal, 24/7, over the channels your agents already use. No new app, no added headcount.